ABOUT RATANA

ratana about imageHi, I’m Ratana. In the Asian culture, the word Ratana has many meanings: it is a precious gem or term of respect in Hindi and a diamond or crystal in Thai. And, as the name implies, I am multi-faceted in my talents and interests. Here’s why:

I grew up singing, loving musicals, theater, cartoons, and dance. And even though I loved to perform, I was also your stereotypically “good little Asian girl” of a student – and ultimately I ended up studying marketing and advertising at Michigan State University, where I learned that creating amazing brands is very much like telling an amazing story.

After college, I jumped into the corporate world, where I applied my talents as a consultant to a variety of Fortune 500 clients, and later, as a marketing professional, where I worked on a variety of brands you might recognize from your regular Target or grocery run. But I still loved to perform. During the day, I perfected my analytical skills and by night, I took classes – dancing, acting, improv and voiceover…

…and I discovered that it’s fun to use both sides of your brain! Not only that, all these seemingly diverse and unrelated activities were perfectly complementary to each other. Serendipity. Now that you know all this, let me share how this can help you…

 

BUILD YOUR BRAND TO GROW YOUR BUSINESS…

As a brand strategist with over 10 years of experience growing brands both in the US and internationally, I can help you develop and refine your business strategy, find the brand story in your product or service, and develop a plan to bring that story to life. I’ve worked with and consulted for businesses in a variety of industries including entertainment, toys, food, restaurants, technology, and fitness, just to name a few.

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INCREASE YOUR STORYTELLING CHOPS…

Getting in front of a crowd, whether it’s one person or a thousand people, can be daunting. Especially when the story you’re sharing is your own. Let me share my tools for creating and telling great stories with you through one-on-one coaching or in workshops.

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LEND MY VOICE TO YOUR STORIES…

As a trained voice actor, I’ve lent my voice to a wide range of projects. Whether it’s providing instructions to children (or kids of all ages), playing a zombie’s best friend, or singing as a Southern belle, I’m able to provide a versatile range of characters, accents and attitudes that help you tell your story. As an improviser, my team and I entertain groups of all sizes by making up stories with only your one-word suggestion. And as a host, I’ve conducted live, on-camera conversations with artists and entrepreneurs.

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